Wednesday, April 30, 2008

Device Identification

14 Different consumers, 14 different IP addresses, but they are using the same computer ???

The concept of device identification is not new, cookies have been around for long time, the problem is a user can delete and manipulate a cookie. Device identification has grown into a very sophisticated science, with versions that are completely transparent to the user, to some that load applets or other programs to serve their purpose.


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